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One Agency. Every Channel. Every Funnel. Every Insight. Every Result. Every Channel.

MARKETING
THAT

We're a performance marketing agency giving growth-minded brands every force they need to dominate their market — strategy, creative, and execution under one roof. Headquartered in South Florida with a New Jersey office, serving local service businesses and national brands from coast to coast.

LIVE KOTO IQ Unified's Intelligence Engine 7 campaigns optimizing
$73M+
Ad Spend Managed
1.3B+
Media Impressions
312+
Brands Grown
19yrs
Of Expertise

THE BEST TIME
TO START WAS last year.
THIS IS SECOND.

The way leads are won has fundamentally changed. Search isn't just Google anymore — it's ChatGPT, Perplexity, Maps, Reels, voice. Buyers research everywhere before they ever fill out a form. Attention is fractured. CPMs are up. Generic creative gets ignored.

Every month without a proper strategy is revenue you're not capturing — leads going to the competitor cited by an AI engine, the one owning the Map Pack, the one who answered the buyer's question before yours did. Opportunity that doesn't come back.

What it takes now

The Right Team

Senior strategists, paid media operators, SEOs, creatives, and engineers who actually understand the new landscape — not yesterday's playbook with a fresh logo.

The Right Tools

Built for how buyers behave now. Koto IQ scans search and AI engines, surfaces buying intent, optimizes bids, and responds to leads in seconds — 24/7.

The Right Goals

Pipeline, qualified leads, customers, revenue. Not impressions, not vanity dashboards — outcomes you can trace back to the dollar.

How we're built

MOST AGENCIES SHOW UP AS A vendor.
WE SHOW UP AS A department.

Strategy like a CMO. Hustle like your sales floor. Discipline like your CFO. The vantage point of your CEO. We don't run your marketing from the outside — we run it as if it were ours, because that's the only way it actually moves the needle.

ONE AGENCY.
EVERY channel.
ZERO HANDOFFS.

STRATEGY FIRST

Every dollar tied to a measurable business outcome — leads, revenue, growth. Never vanity metrics.

FULL-FUNNEL

SEO amplifies paid. Content fuels email. Brand drives conversions. Every channel compounds the next.

EMBEDDED TEAM

We operate as your in-house marketing department — not a vendor. Specialists in the trenches with you.

KOTO IQ Unified Marketing's AI Intelligence Engine

YOUR UNFAIR
advantage.

We don't just talk about AI — we built it. Koto IQ is our proprietary intelligence engine running inside every campaign: surfacing opportunities, scanning competitors, optimizing bids, generating content, and turning intelligence into measurable performance.

Embedded across sixteen services. Always on. Always learning. Always one step ahead of what your competitors are running on humans alone.

koto-iq · live
// KOTO IQ — INTELLIGENCE ENGINE
EVERY DECISION.
POWERED BY intelligence.
24/7 Always on
16 Services powered
3.2M Signals / day
Semantic SEO: 847 entities mapped
Bid optimizer: 147 reallocations today
Competitive: 23 high-intent gaps found
Attribution: $0.34 waste / qualified lead
Content: 287 drafts ready for review

SIXTEEN SERVICES.
One STRATEGY.

From local service businesses dominating their zip code to national brands defending market leadership. Every service works alone, or compounds with the others.

Four categories. Core · Digital Growth · AI-Powered · B2B Solutions. One senior team running all of it.

FROM LOCAL TO
national.

For nearly two decades, we've helped businesses at every stage win their market — from neighborhood service businesses dominating their zip code, to multi-location operators rolling out across regions, to national brands defending category leadership.

100+ categories. Six industry verticals. Eight buyer patterns. One discipline that travels.

FOUR PHASES.
One RESULT.

PHASE 01

THE audit

We measure what you have — authority, audience, assets — to understand the foundation we're accelerating from.

PHASE 02

THE strategy

Channel mix, budget allocation, and a 90-day growth roadmap built around your specific business.

PHASE 03

THE launch

Campaigns, content, and creative live within weeks. Multiple channels firing — every channel tracked.

PHASE 04

THE compound

Each week, forces compound. Organic + paid + brand create a flywheel that accelerates on its own.

THE RESULTS
speak first.

340%
Average increase in qualified leads
3.8×
Average ROAS for paid media clients
68%
Lower cost per acquisition
14%
Close rate for SEO leads vs 1.7% outbound
// What Clients Say
★ ★ ★ ★ ★

"Unified completely transformed our digital presence. Our leads tripled in 60 days and we finally have a brand we're proud to show off."


PH
Plumbing & HVAC · South Florida
★ ★ ★ ★ ★

"Unified has been instrumental in our retail expansion. They've driven awareness for our oral care line, increased shelf pull-through at natural health stores nationally, and helped open the door to retailers we'd been chasing for years."


NH
Natural Health & Oral Care · National
★ ★ ★ ★ ★

"The Unified team understands what it takes to drive traffic at scale. Their work has helped us reach more guests across our restaurants — measurable lifts, sharp creative, and a partnership built on results."


QS
National QSR Brand
★ ★ ★ ★ ★

"Unified took the time to truly understand our mission and our communities. Tour requests are up across all four properties, our digital presence reflects who we are, and families are finding us at exactly the moment they need us most."


SL
Senior Living Communities · New Jersey
★ ★ ★ ★ ★

"Consultation bookings have climbed steadily since we partnered with Unified. They built us a content engine, sharpened our paid media, and made sure the right patients are finding us at the right moment in their journey."


PS
Plastic Surgery Practice · New Jersey
★ ★ ★ ★ ★

"The AI chatbot Unified built for us responds to every lead in seconds. We've doubled our booked consultations without adding a single salesperson."


DP
Dental Practice · Southeast, US

SEE WHERE
YOU stand.

  • Scores your brand on SEO, Paid, Social, Brand & more
  • Benchmarks you against up to 3 competitors
  • Identifies your top 4 highest-impact growth gaps
  • AI-generated insights specific to your market
  • Delivered by our strategy team — book a call to get yours
RUNNING AUDIT
▸ STEP 01 / SCANNING DOMAIN unifiedmktg.com
Crawling site architecture · 248 pages indexed
Analyzing technical SEO · 17 issues detected
Extracting backlink profile · 2,841 referring domains
Pulling SERP data · 1,200 keywords analyzed
Running Koto IQ analysis · scoring opportunities
0:002.4s avg
▸ STEP 02 / OVERALL SCORE UMK_2026_Q2.json
YOUR MOMENTUM SCORE
41/100
SEO
28
SOCIAL
52
PAID ADS
74
BRAND
31
AI / AEO
18
▸ STEP 03 / COMPETITOR BENCHMARK 3 competitors
YOUR BRANDYou
41
Competitor AMarket Leader
78
Competitor BFast Mover
62
Competitor CClosest Peer
48
◆ GAP: 37 points behind market leader
▸ STEP 04 / KOTO IQ SEMANTIC MAP topic clusters
Koto IQ Semantic Search Engine
◆ Topics You Own
"local services"RANKING
"agency near me"RANKING
"marketing FL"RANKING
◆ Gaps to Capture
"AI marketing agency"UNRANKED
"chatbot for SMB"UNRANKED
"GEO optimization"PG 3
Koto IQ recommends: Build 11 supporting cluster pages around "AI marketing" entity. Estimated lift: +340% topical authority in 90 days.
▸ STEP 05 / TOP GROWTH GAPS AI-generated
01
AEO / AI Search VisibilityYou're not being cited by ChatGPT or Perplexity. Closing this gap captures a search channel competitors are ignoring.+ HIGH IMPACT
02
Local SEO CitationsMissing 47 high-authority local citations. Critical for Google 3-Pack rankings in your service areas.+ HIGH IMPACT
03
Conversion Rate OptimizationLanding pages converting at 1.2% vs industry avg 3.8%. CRO + lead-form rebuild estimated +220% pipeline.+ MEDIUM IMPACT
Based on Koto IQ analysis, the highest-leverage move is closing the AEO gap before competitors do. Estimated 90-day impact: +340% qualified leads.
◆ Click arrows or dots to explore each step

STRAIGHT ANSWERS.
NO marketing-speak.

The most common questions we get from CEOs and marketing leaders before they hire us — answered plainly. No buzzwords, no qualifiers. If you have a question we haven't addressed, the contact form takes a minute.

// 01 What is Unified Marketing?
Unified Marketing is a full-stack performance marketing agency offering 16 connected service lines: SEO, paid media, social, email, local SEO, reputation management, website design, lead generation, AEO/GEO, AI marketing, KotoCRM, ABM, media relations, content, video, and analytics. We run every account with senior specialists — no junior account coordinators — out of offices in Deerfield Beach, Florida and Florham Park, New Jersey.
// 02 Who is Unified Marketing for?
Unified Marketing works with local service businesses (dental groups, home services, healthcare practices, fitness brands), DTC ecommerce brands, and B2B SaaS companies. Our typical engagement is with a CEO or marketing leader who needs marketing that produces measurable revenue results — not impressions, not vanity metrics.
// 03 How is Unified Marketing different from other agencies?
Three things separate Unified from typical agencies. First, senior specialists run every account — the person making decisions on your paid campaigns is the person who has run paid campaigns for hundreds of brands. Second, every dollar is measured against a Cost of Customer Acquisition target tied to your real margins. Third, we kill what isn't working — even when it costs us revenue.
// 04 How much does Unified Marketing cost?
Pricing depends on scope, channels, and your business goals — every engagement is structured around your specific needs, so there is no one-size-fits-all pricing. The strategy call is complimentary. We build a Cost of Customer Acquisition model with you based on your actual margins and LTV, then propose terms that align with the scope of work and the outcomes we are accountable for. No surprise pricing, no inflated retainers.
// 05 How fast can Unified Marketing start producing results?
Paid campaigns are typically live within 72 hours of contract signing. Content infrastructure ships in two weeks. Lifecycle automation fires by week three. Most engagements show measurable performance improvements within the first 30-60 days, with compounding results across Q2 and beyond.
// 06 What industries does Unified Marketing specialize in?
Unified Marketing has documented case studies across dental practices, healthcare specialties, home services (HVAC, plumbing, restoration, junk removal), legal practices, multi-location fitness, DTC ecommerce (personal care, food and beverage, apparel), B2B SaaS, professional services, and multi-location retail. Engagements span local service businesses in South Florida and the New York metro area, plus national brands operating across the United States.
// 07 Does Unified Marketing work with businesses outside Florida and New Jersey?
Yes. While our two physical offices are in Deerfield Beach, Florida and Florham Park, New Jersey, the majority of our clients operate nationally or in other US regions. We work with brands across all 50 states. The engagement format — written briefs, strategic check-ins, and live dashboards — works the same whether you are local to one of our offices or operating from anywhere in the country.
// 08 What is the difference between an agency and a fractional CMO?
A fractional CMO is typically one senior person who advises strategy a few hours a week but does not execute the work. An agency like Unified Marketing brings the strategist plus the entire team of specialists who actually do the work — paid media managers, SEO specialists, content writers, designers, attribution analysts. With Unified, you get the strategic guidance of a fractional CMO and the execution capacity of a full marketing department in one engagement.
// 09 How does AI affect marketing strategy in 2026?
AI has fundamentally changed three things in marketing. First, answer engines (ChatGPT, Perplexity, Claude, Google AI Overview) now intercept search traffic that used to go to traditional SERPs, making AEO (Answer Engine Optimization) essential. Second, AI-powered ad platforms (Performance Max, Advantage+) require different optimization approaches than manual campaigns. Third, AI tools like our proprietary Koto IQ allow operators to pattern-match across thousands of campaigns simultaneously — augmenting human judgment, not replacing it. Brands that ignore these shifts will lose visibility and efficiency to brands that adapt.
Objects in motion stay in motion

YOUR BRAND
DESERVES more.

One strategy call. We'll identify the forces holding you back — and the ones that will send you forward. Free, no pressure, real insight from a senior performance marketing team.

Deerfield Beach, FL Florham Park, NJ Serving the U.S.
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