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Services

Everything we do to get you found.

Seven connected practices, one team. From the site you launch to the search you win to the software that runs it, built to work together.

360°What we do

Seven practices. One system.

Drag the ring, tap a number, or use the arrows.

01 / 07

Websites

Strategy, design, and hand-coded development that turns traffic into calls, forms, and revenue, then keeps getting faster.

A business website is your best salesperson: a fast, hand-coded site engineered to turn visitors into calls, forms, and sales. Our websites practice covers the full lifecycle: strategy and sitemap, conversion-focused design, hand-coded development tuned to Core Web Vitals, ongoing conversion-rate optimization, and monthly care. No page builders, no bloat, measured against revenue.

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02 / 07

Search

Show up in Google and inside AI answers at the moment someone decides who to call.

Search is how buyers find you when they are ready to act, and it now happens in two places: Google's organic and map results, and AI answer engines like ChatGPT, Perplexity, and Google AI Overviews. Search marketing makes your business appear in both, through technical SEO, local SEO, and AI search optimization measured against real calls and leads.

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Advertising

Google and paid social programs where every dollar is tracked to a call, form, or sale, then scaled.

Advertising is the paid work of putting your business in front of people who are ready to act, on Google and on social platforms. We build and manage campaigns with conversion tracking wired first, so every dollar ties back to a call, form, or sale, and budget flows to the ads that actually earn.

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04 / 07

Brand & Content

The identity, words, and video that make people trust you, and the content engine that makes search and AI cite you.

Brand and content is the work of shaping how a business looks, sounds, and shows up everywhere it appears. It covers visual identity, brand voice, editorial content, social media, and video. Done together, it makes a company recognizable, trustworthy, and quotable, so both people and AI engines pick it over the generic option.

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05 / 07

CRM & Automation

Custom CRMs, clean data, and automations that move every lead from first click to closed deal without dropping one.

CRM and automation is the work of building the system that stores your customers, tracks every deal, and moves work forward on its own. We build custom CRMs, migrate your data, and wire up automations so leads get followed up, records stay clean, and your team stops living in spreadsheets and sticky notes.

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AI Software

Custom AI tools and agents, designed and coded in-house, built to do real work inside your business.

AI software is custom-built applications and agents that use large language models to do real work inside your business. We design and engineer tools and autonomous agents that read your data, connect to your systems, and take action, so your team stops copying answers between tabs and starts shipping work faster.

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Analytics & Growth

Clean measurement, honest audits, and strategy that tells you where the next dollar of growth actually comes from.

Analytics and growth is the work of measuring what your marketing does, finding where it leaks, and deciding what to do next. We set up first-party tracking and revenue-tied reporting, audit your full stack, and build the strategy and roadmap that turn scattered activity into growth you can trace to real money.

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03Questions

Working with us, answered.

Do I have to buy everything together?

No. Each practice stands on its own, and most clients start with one, a website, SEO, or a CRM, then add what earns its place. The advantage is that when they connect, nothing is bolted on after the fact.

Are you really full-service, or do you outsource?

We build in-house. Design, hand-coded development, SEO and AI search, paid media, content, custom CRM, and AI software are all done by our own team, so the work stays coordinated and accountable to one standard.

How do you measure success?

Against revenue, not vanity metrics. Every engagement is wired to the outcomes that matter, calls, forms, booked leads, and sales, with reporting you can actually act on.

Adam Segall, founder and CEO of Unified Marketing

Written and reviewed by

Adam Segall

Founder & CEO, Unified Marketing · Since 2006

Adam founded Unified Marketing in 2006 and still oversees the strategy behind every account. He brings more than 25 years of media relations, with national placements on CNBC, FOX News, the Today Show and Good Morning America, and holds the agency to one standard: senior specialists run every account.

Not sure where to start?

Tell us the outcome you need and we will map the shortest path to it.