Miami-Dade County · Web Design
Websites that sell in Coral Gables.
Hand-coded websites for Coral Gables businesses, designed around one clear action per page and built to load fast, rank on Google and get cited in AI answers.
01Part 1
What good web design in Coral Gables looks like
A good-looking site and a good website are not the same thing. Plenty of Coral Gables businesses have a modern homepage that wins compliments and loses customers. The visitor admires the photo, scrolls, gets no clear next step and leaves to call someone else.
We judge every site we build by four standards. If a design fails any one of them, it goes back to the drawing board before a line of code is written.
- One clear action per page. Every layout leads the eye to a single primary step: call, book, request a quote or buy.
- Fast on a real phone. We build to a 1.8-second Largest Contentful Paint budget and test on mid-range devices, not just a fast laptop.
- Readable by machines. Clean semantic code and schema help Google, Google Maps and AI answer engines understand what you do.
- Accessible to everyone. Contrast, touch targets and structure follow the W3C WCAG standards, so the site works for every visitor.
None of this comes from a template. Each site is custom designed for your brand, your buyers and the way your services actually sell. You can see how the design work happens on our website design service, and how the build stays fast on the development side.
The result is a site that does the selling for you, around the clock, for customers anywhere in Coral Gables and beyond.
It also means the site fits the way your market works. A business serving higher education clients needs different proof, pages and calls to action than one selling to homeowners, and the design should reflect that from the first wireframe.
02Part 2
Fast, findable and readable by AI
Your customers in Coral Gables now find businesses in three places: Google search, Google Maps and AI answer engines like ChatGPT, Perplexity and Gemini. A website has to work for all three, and that starts in the code, long before anyone writes a blog post.
Here is what we build into every site so search engines and AI tools can read it, trust it and cite it:
- Semantic HTML. Real headings, lists and sections that describe your content, not a soup of nested containers.
- Structured data. LocalBusiness, Service and FAQ schema, so machines know exactly who you are and where you work.
- A tight crawl path. Clean URLs, internal links and a sitemap that lead crawlers to every page that matters.
- Core Web Vitals in the green. Fast loading, quick response and a stable layout, measured against the published web.dev Core Web Vitals thresholds.
- Pages that answer questions. Content shaped around what buyers ask, which is what AI engines quote.
Google publishes how its systems read pages, and AI engines lean on the same signals: clear structure, accurate business facts and pages that answer real questions directly. A site that gets those right in Coral Gables gives every later piece of content a head start.
Done right, web design in Coral Gables is a search project as much as a design project. The site becomes the foundation that your SEO and AI search work builds on, instead of a bottleneck it has to fight against every month.
03Why Unified
Why Coral Gables businesses choose Unified.
The right fit for web design in Coral Gables behaves like part of your team. That is the standard Unified has held since 2006 for businesses across Miami-Dade County.
Measured to the dollar
Pipeline, qualified leads, customers and revenue. Not impressions. Calls, forms and bookings are tracked to their source, so you always know what each channel produced.
Built in-house, by hand
Websites are hand-coded, campaigns are built by the people who manage them, and reporting comes from the same team. Nothing is outsourced and nothing is a template.
Local, and close
Our office is at 1002 E Newport Center Drive in Deerfield Beach, minutes from I-95, and we have a second office in Florham Park, New Jersey. South Florida is our home market.
A department, not a vendor
Most agencies show up as a vendor. We show up as a department: strategy like a CMO, hustle like your sales floor, discipline like your CFO, working inside your goals instead of around them.
04Part 3
From strategy to launch in four steps
A website project should never feel like a black box. Ours follow the same four steps every time, and you sign off at each one before we move to the next. Here is how a typical Coral Gables build unfolds.
- Strategy. We define the goals, map the sitemap and conversion paths and set a GA4 measurement plan, so the build aims at revenue before a pixel is drawn. Details live on our website strategy and plan service.
- Design. We design custom, conversion-focused pages and a clickable prototype, so you experience and approve the real flow before production code begins.
- Development. We hand-code the site clean and lightweight, hit the speed budget, add schema and wire conversion tracking.
- Improve and care. After launch we run conversion tests against live data and handle maintenance, security and backups.
The order matters. Strategy before design means the site is built around how customers decide, not around a template. A prototype before code means changes are still quick and painless.
That sequence is what separates web design in Coral Gables that earns from a site that just exists. It also keeps timelines honest, because there are no surprise redesigns halfway through development.
Throughout, you work with the same senior specialists. The strategist who maps your conversion paths stays involved through design and launch, so the original goals for your Coral Gables site never get lost in a hand-off.
Want to know where your current site stands in this process? Ask for a free website audit and we will tell you plainly.
05Part 4
Measured against leads, not likes
A website can win design awards and still lose money. The only way to know is to measure what it produces: calls, form submissions, bookings and sales. That is why tracking is part of every site we build, not an add-on someone remembers later.
What we wire in before launch
- GA4 with events for every form, call tap, booking button and key click.
- Call tracking that ties each phone call to the page and traffic source that produced it.
- Conversion goals that match your business, agreed during strategy.
- Search Console connected, so you can see the searches that bring people in.
With that in place, you can answer the questions that actually matter. Which pages produce the most inquiries? Which traffic source sends buyers instead of browsers? Where do visitors drop off before contacting you?
Those answers drive what we improve next. It is the difference between web design in Coral Gables that guesses and design that learns from real Coral Gables customers. Pipeline, qualified leads, customers, revenue. Not impressions.
Over time, the reports show patterns you would never spot by feel: the service page that quietly drives most quote requests, or the form that loses half its visitors at one confusing field. Fixing those is often the fastest win available.
Tracking also makes every other channel smarter. When your ads and search programs point to a measured site, budget can follow the pages and sources that actually earn for your business in Coral Gables.
06Serving Coral Gables
Serving Coral Gables, up close.

Coral Gables is 45 miles from our Deerfield Beach office, so planning sessions, shoots and strategy reviews can happen in person. We know the commercial pattern here, from Miracle Mile and Ponce de Leon Boulevard to Downtown Coral Gables.
The local economy leans on higher education, international business, healthcare, and our web design work is built around how those buyers search and decide. Major employers here include the University of Miami and Bacardi, and their staff and customers search the way everyone now does: on Google, in Maps and increasingly in AI answers.
We serve Coral Gables businesses across ZIP codes 33134, 33146, 33156, along with the rest of Miami-Dade County.
07How we work
Four phases. One result.
The best time to start was last year. The second best is now.
- Step 01
The audit
We map where you stand in Coral Gables: rankings, Map Pack position, AI visibility, site speed, tracking and what competitors are doing.
- Step 02
The strategy
A written plan with priorities, owners and timelines, tied to the leads and revenue you need, not to activity.
- Step 03
The launch
Senior specialists build and ship the work in-house: pages, campaigns, content and tracking, checked before it goes live.
- Step 04
The compound
Monthly reporting on calls, forms and customers, and steady improvement on what is working, so results build over time.
08Results
Proof, not promises.
Verified results from live client builds: rankings, AI citations and tracked inquiries, not projections.
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Catering · South Florida954 Catering
From a cluttered page-builder site to the catering company South Florida's map pack and AI name first.
100City + occasion pages532Legacy URLs preserved
Read the case study -
Heavy equipment & marine contracting · FloridaBlew Bayou Services
Rebuilt from scratch after the old site was lost, and now the answer Google's AI gives.
867Pages, up from 403#1Google + Maps, amphibious excavation FL
Read the case study -
Tourism · South FloridaAces Airboat Tours
A cinematic, booking-first site built to win travelers in the moment they search.
143Pages live369Booking clicks in 2 months
Read the case study
09Questions
Web Design in Coral Gables, answered.
How much does web design in Coral Gables cost?
Every project is scoped to what your business needs, so we do not publish set packages. Cost depends on the number of pages, custom features, content and integrations like booking or CRM. After a free strategy call we send a clear written scope, so you know exactly what is included before any work begins.
How long does it take to build a website?
Most custom business sites move from strategy to launch in a matter of weeks, not months, depending on page count, content and feedback speed. The strategy, prototype and development steps each have clear sign-offs, so you always know where the project stands and what comes next before launch day arrives.
Do you use WordPress or page builders?
We often build on WordPress so you can edit content easily, but we never use drag-and-drop page builders. Every theme is hand-coded in clean HTML, CSS and JavaScript. That keeps the site fast, secure and easy for Google and AI engines to read, while you still get a simple editing experience.
Will my new website rank on Google in Coral Gables?
No honest agency can guarantee rankings. What we can promise is a site built the way search engines prefer: fast, cleanly coded, structured with schema and organized around real searches. Paired with an SEO program and a strong Google Business Profile, that foundation gives you the best possible chance to compete.
Which Coral Gables businesses does Unified work with?
We work with service businesses, medical and professional practices, hospitality and retail brands, contractors and B2B companies. In Coral Gables that includes higher education and international business. The common thread is that customers search before they buy, and we make sure they find you.
How fast can a Coral Gables business get started?
Most engagements start with a free audit and strategy call. We review your site, rankings, Map Pack position and AI visibility, then come back with a written plan, a timeline and a clear first step. Call (954) 758-7200 to book it.
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One team. Every channel.
Websites, search, ads, content, CRM and AI software built by one in-house team, so every piece works with the others.
Be the answer they find.
Get a free audit of your web design in Coral Gables. Call (954) 758-7200 or send us a note.